Description
Designer Irina Shabayeva is quickly becoming the new big name in fashion. Shabayeva, 27, was born in the Republic of Georgia and raised right here in Brooklyn, New York. Last
year, she was the winner of the 6th Annual Project Runway competition. A graduate of Parsons School of Design, Irina worked as Head Designer for Adrienne Landau before starting her own line which encompasses everything from swimwear to gowns to cashmere coats. Her clientele is a who’s who of international celebrities.
Focusing on building a global women’s wear brand, Shabayeva continues to evolve her aesthetic. Her new lines include jewelry and accessories to complete any look, and Shabayeva is never short on inspiration and drive for seasons to come. Now Irina is coming to The Learning Annex to inspire you as she shares her creative and business secrets. You’ll learn what it takes to make it fashion including:
- How to develop your own unique fashion identity
- Starting from scratch and developing your idea
- Creating a business plan and finding financial backers
- Sampling and sourcing materials
- Launching your line
- Creating buzz for your designs through marketing and PR
- Selling – how to approach stores, tradeshows, and the internet
Fashion is a tough business, but with hard work and the right advice you can attain your fashionista dreams. Irina Shabayeva is living proof that with hard work and the right advice, you can make it in the world of fashion. Don’t miss this one-time-only special Learning Annex class.
REGISTER NOW
There are currently no active sections for this class
