Ever wonder why certain entrepreneurs, business owners, performers, artists, and professionals are constantly in the public eye? Good PR. It’s that simple – and there are key practices the nation’s foremost experts have spent years perfecting that they can offer to you in just a few hours.

“Spin to Win” author and prominent LA-based media relations expert Anthony Mora has put together a star PR lineup that will give you the insider secrets to wow the world with an amazing media image for yourself or your company.

Get the bottom line on:

• Launching a national media campaign right from your office
• The five secrets of an effective press release
• Getting top producers and editors to take your calls
• Three tools of a powerful phone pitch that will land you that story
• Ten tips to ace a media interview
• The elevator speech – summing up your business in 30 seconds or less
• Getting on the media lists as an expert resource