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Featured Class
Joan Lefkowitz:
How to Get Your Idea or Invention to Market
Highlights
- Listen to this Online Audio Class
- How to protect your invention
- The hallmarks, packaging and pricing of a good product
- Market research: Evaluating the markets, competition, etc.
- How to develop a marketing strategy and build on a product's momentum to keep consumers interested
- How to get the word out: Advertising, marketing, infomercials, editorial coverage, etc.
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Instructor:
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Instructor:
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Instructor:
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